What happens in Vegas…

Stays in Vegas?

Not this time my friends.

Growing up in New York I thought we were “The City That Never Sleeps”. HA! It took me all about three seconds to see Las Vegas might have us beat (sorry NY, I still love you).

Last week, I had the pleasure of spending a few days in “Sin City” and WOW, was there a lot to see. A week later and finally, the ringing sounds of the slot machines faded. It’s funny how you can’t even get a cup of coffee without walking through the casino. Good thinkin’ Venetian. Ift2017logo

The focus of my trip included taking prep courses for the Certified Food Scientist exam and walking through the 2017 National IFT. During the show I had the pleasure of meeting some of the fabulous individuals who help represent EFP & VPI throughout the United States. And although I may not have left with millions, I walked away with something much more valuable – new knowledge. Some might argue this, but I like to think the power of knowledge triumphs over dollar signs. This industry is growing and changing ever single day. Being involved in the food industry, it is imperative to keep up with the, forever changing innovations and alterations.

New and delicious samples debuted at thousands of booths. Flashy colors and trendy furniture attracted the eyes of all the attendees. Still, I felt something was missing.

Any guesses?? That’s right, CARAMELIZED SUGAR PRODUCTS.

Now this may sound a little bias, but I still think we have one of the best products out there for you!

EFP and VPI have over 30 food ingredients in our product lines with a huge range of flavor profiles and applications.

I mean, talk about diverse and endless opportunities. it is hard to explain how one product alone could be applied to a beverage application, then a bakery application, and then a savory application?!

Vegas definitely taught me a few things. The most important?

Don’t gamble… your money away with products that keep you inside the, let’s call it “good but average, like everybody else box”. We live in a world where uniqueness is embraced. Be extraordinary with Caramelized Sugar.

Thank you #IFT17 for an incredible, first time experience.

Check in next time for a new recipe!

Published by

We're the Caramelized Sugar Experts, Real...Natural Plant-Based Ingredients

Caramelized Sugar ingredients for the industrial R&D food scientist, chef, ingredient buyer and flavorist. Caramelized Sugars are real, natural ingredients, applied at low usage rates for flavor modifications, masking off-notes and sugar reduction. The caramelization of the sugar is the key to unlocking the flavor modification benefits. Low usage rates with many food and beverage development benefits. Caramelized syrups and powders are a component of any flavor system.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s